Jonathan Broughton

Jonathan Broughton

TMT Strategy and Insights

Jonathan is a seasoned Strategy Consultant with well over a decade of experience in media analysis and consultancy. He specializes in guiding businesses through the complexities of the technology, media, and telecom (TMT) landscape, offering research, advice, and actionable insights. His work is particularly focused on strategic direction in the digital broadcasting world, and he has a comprehensive understanding of media market dynamics and competitive landscapes.

Prior to his current role, Jonathan held the position of Head of Strategy at the EBU. His tenure there was marked by a deep engagement with the digital transformation of broadcasting and media, as well as strategy consulting for broadcasters across Europe.

Jonathan’s career in the media and entertainment industry is marked by his significant contributions in developing a range of intelligence products. His roles have included Director at WorkShare Consulting, Associate Director at IHS Markit, and Lead Analyst for Broadcast Intelligence. He excels in assisting clients to adjust and evolve within the rapidly changing media landscape, with a deep focus on sectors like online video, understanding media markets, and analyzing audience and consumer trends.