Bethany Thomson is the Creative Lead at Sea Star Productions, where she pioneers storytelling in the emerging microdrama world and works to progress the industry in the UK. With a background spanning across locations, feature films, marketing, and music videos, she now leads the business side of Sea Star Productions as well as supporting production processes that are reshaping how audiences engage with stories on mobile platforms. Passionate about the future of vertical dramas, Bethany speaks about what vertical dramas are, how the process of making one works, how to write and pitch for vertical and the creative and commercial opportunities within vertical dramas. Working to inspire the next generation of filmmakers to think beyond the traditional screen and instead, into an industry that is constantly growing and looking for new creatives. She has a great insight into how vertical storytelling is integral to a brand’s successful digital marketing strategy.
