Bartosz Witak, General Manager for the Central and Eastern Europe (CEE) region at BBC Studios is a seasoned media business executive with an extensive twenty-year career, boasting notable roles as a C-Level, Senior Management, and Supervisory Board Executive.
Bartosz joined BBC Studios to assume responsibility for overseeing and managing the P&L, with a primary focus on fostering strategic partnerships throughout the broader CEE region. This aligns closely with BBC Studios’ vision for expanding and diversifying its current lines of business, which encompass branded services, content sales, and digital initiatives.
Prior to his arrival at BBC Studios in February 2024, Bartosz accrued sixteen years of experience at ViacomCBS, where for nearly a decade, he served as the SVP and Managing Director for Central, Eastern, and Southern Europe and Israel, playing a pivotal role in the company’s rise to prominence in that region. At that time, he built and led a team of several hundred individuals across offices in Warsaw, Budapest, Prague, Tel Aviv, and London, who significantly contributed to the company’s success.
Demonstrating proven expertise in driving consistent year-over-year revenue and EBITDA growth, Bartosz specializes in delivering strategic solutions while navigating dynamic international markets. He is recognized for his change management leadership and the ability to foster strong strategic partnerships with an emphasis on ethics and values.
