Sandra Lehner is an Entertainment Executive with a global perspective and network who has worked across Europe and the United States. With over 15 years of experience in entertainment and advertising, she works at the intersection of television, the creator economy, and branded storytelling – helping producers pitch to brands, advising production companies on digital strategy, and decoding where the industry is headed next.
Dubbed by industry press as the TV Futurist, she publishes the Substack newsletter TV Futurist, delivering weekly and monthly intelligence for media professionals on TV trends, streaming strategy, creator economy shifts, and the cultural forces reshaping the industry.
Sandra is a long-term contributor to MIPBlog and a regular speaker at international industry events including MIPCOM and Rio2C. She also teaches Social Media Strategy and Interactive Storytelling at St. Pölten University of Applied Sciences in Austria.
