Miranda Mladin

Miranda Mladin

Executive Director for Central Marketing and Innovation, Atlantic Grupa

Miranda Mladin is Executive Marketing Director with 18 years experience in the consumer goods industry. She has held various positions in Marketing Management, Sales Management, Trade Marketing and Retail Category Management.
After starting her career in 2003 at Henkel Croatia, shortly afterwards, she is joining Henkel European and in 2016 Global headquarter expending her professional experience on different marketing and sales strategic roles. On Adriatic markets, she was recognized for initiation of various sustainability and charity projects helping bring international brands closer to local consumers, securing further market position growth.
In 2018, Miranda joined Atlantic Grupa, leading company in food & beverages industry of South East Europe, and the most dynamic business system in the region, occupying the role of Executive Director for Central Marketing and Innovation and becoming member of Atlantic Grupa Strategic Management Council.
With her vast marketing experience and strong ambition, Miranda has contributed to marketing operational excellence within the group, implementing optimized and digitalized best practice processes and enhancing consumer centricity throughout constant brand-consumer dialogue.
Since 2020 she is a member of HUP- Baza poslovnih žena Hrvatske.