Marija Vićić

Marija Vićić

Executive Director, Two Rivers

With 20+ years in the media and advertising industry across the Adriatic and Nordic regions, Marija is a seasoned professional known for working with multifunctional teams on award-winning campaigns at prestigious festivals like Cannes Lions, Eurobest, and Golden Drum. Her expertise spans marketing, communication, and production. She has led successful promotions for the Adrenalin production company, including the acclaimed series Besa and the popular game show Chase.  With her team and PRVA TV, she led the successful revival of the renowned format “The Weakest Link” in Serbia, which became one of the highest-rated programs of the season. Currently, she oversees the development of various drama and format projects.