Julia Maxwell

Julia Maxwell

SVP Regulatory & Public Affairs, Viaplay Group

Julia is the Senior Vice President of Regulatory and Public Affairs for Viaplay Group AB, an international entertainment company, headquartered in Stockholm. She is a qualified lawyer and has worked for Viaplay for 14 years in a variety of legal and regulatory roles and is currently responsible for overseeing the Group’s regulatory and public affairs work. She leads all regulatory work for the Group’s Viaplay service expansion across Europe, which has now reached 11 European countries. Julia is a board member of the Association of Commercial Television and Video on Demand Services in Europe and a board member and spokesperson for the European VOD Coalition.