Jonathan Broughton

Jonathan Broughton

Head of Strategy, EBU

Jonathan has over a decade of experience as a media analyst and consultant and now is Head of Strategy at the EBU. He has a comprehensive knowledge of the competitive landscape and mechnisms of media market change and has a focus on strategic direction, particularly in the digital broadcasting world. He also has launched numerous intelligence products in the media and entertainment space.

He is the founder of Workshare Consulting – a technology, media and telecom (TMT) focused consultancy providing research, advice, and outreach services to help businesses understand, plan and action change.

Prior to that, Jonathan worked as the Lead Analyst for Media Business Insight. He also spent almost 8 years at IHS Markit covering the TMT space, exploring a range of topics including online video,  media markets, and audience and consumer dynamics.