Gerald Schwanzer has been active in leading positions in the cable and telecommunications business for over 20 years. After having built up a fixed-net telephony business in the late 90ies, he became Vice President of Marketing & Sales for UPC Austria. In this function he was responsible for building up the TV-, internet-, and fixed as well as mobile telephony business for UPC. In addition he led the integration of various companies taken over by the company. After the integration of the Austrian and Swiss UPC operations he additionally took over the regional responsibility for product and content management. With the purchase of UPC Austria by T-Mobile Austria in 2018 he became Senior Vice President Consumer Marketing for the combined operations. Since May 2019, he is now in charge of the development of the telecommunications business for Wien Energie.