Elena Petrova is a senior industry executive focused on global business management with more than 15 years of experience in media, telecommunications and technology. She helped multiple organisations to expand their business internationally, to launch new products and services and to manage their global teams effectively. She is currently the Head of Group Content Procurement and Broadcasting in the International Business division of A1 Telekom Austria Group. Elena and her team are responsible for managing the negotiations with international TV content providers for A1 Group and for providing end-to-end technical broadcasting services for TV channels, Pay-TV operators and satellite vendors worldwide.In addition, Elena is a member of International Academy of Television Arts & Sciences (International Emmy Awards) and has recently achieved a double Global Executive MBA in two of the most prestigious universities worldwide – Calson Management School in University of Minnesota and Vienna University of Economics and Business.
